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Tuesday, 29 August 2017

OEP 005 Developing Online Business with Carlo Guzzi


Carlo and I connected on Linkedin and I thought it would be interesting to compare notes on how to develop and market a business online.

This took the form of a Q&A session and discussion with both of us throwing in our ideas. We hope you find these useful.

 

You can download the Show Reel by clicking on this link.

It includes:

  • Notes from the episode
  • Links mentioned in our conversation
  • Two Max Discount Coupons for my Fiverr and Youtube Hacking Courses

Please go to the Show notes at http://jbdcolley.com/OEP005 to download the show reel.


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Tuesday, 22 August 2017

OEP004 Joomla, eLearning and Podcasting with Ilona Hetsevich


I was very flattered to be asked by Ilona Hetsevich from the Joomla Blog for an interview to discuss elearning and Podcasting.  

I hope you find this episode helpful and it inspires you to look more closely at how you can become more successful by embracing eLearning and how you might incorporate a Podcast into your business.

Discover How to Podcast with Pat Flynn

Follow this link to find out everything you need to know about Podcasting and how to get started in Pats amazing post and videos (more elearning I'm afraid) on the subject.

https://www.smartpassiveincome.com/tutorials/start-podcast-pats-complete-step-step-podcasting-tutorial/

 


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Tuesday, 15 August 2017

OEP 003 Free Traffic Forever with Tom Hunt


In this week's episode I am delighted to welcome Tom Hunt to the Optimistic Entrepreneur Podcast.

Tom is a serial entrepreneur who has worked out a system which he is sharing with you, to drive prospects to your site and your products.

In the interview he shares his story with us, so that you can understand that this is all based on his experience gained creating his businesses.

You can find his blog post - which I strongly recommend that you read at 

http://tomhunt.io/blog/how-to-get-free-traffic/

You can find his video series (which is free but requires a sign up) here: 

http://tomhunt.io/free-traffic-forever-video-1

Tom has a great blog post on driving traffic from Facebook Groups which you can read here: http://tomhunt.io/blog/facebook-group-marketing/

If you want to know more about Joesph Campbell and the Hero's Journey - again, required reading in my view, you can find it on Amazon here:

US: https://www.amazon.com/Heros-Journey-Voyage-Self-Discovery/dp/1845902866

UK: https://www.amazon.co.uk/d/Books/Hero-Thousand-Faces-Collected-Works-Joseph-Campbell/1577315936/ref=as_li_ss_tl

 


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Tuesday, 27 June 2017

OEP2 Crowdfunding under a Microscope!


Optimistic Entrepreneur Podcast Episode 2

Crowdfunding under a Microscope with Andrew Monk, Founder and CEO of ioLight

In March 2017, ioLight successfully raised over £300,000 on Crowdcube and Andrew shares this experience with you step by step.

If you are considering your own crowdfunding, you will not want to miss this episode as Andrew is very open with his stories of his experience and provides some excellent advice.

You can download a PDF ShowReel of our conversation here

Click Here to Download Crowdfunding Under A Microscope and Get Andrews Great Tips and Strategies

Show Sponsor - Galvanic Pip

This Podcast is proudly sponsored by The Pip, the world's most advanced stress management device, The Pip has been helping thousands of people with their stress for the past five years and now you have the chance to get involved as an investor. Visit the Pip on Crowdcube and earn some great rewards for yourself, including a free Pip. Capital at Risk, be sure to read the Crowdcube terms and conditions.

Check out the Pip's Campaign at http://jbdcolley.com/pipcampaign

Links Mentioned

ioLight web page http://iolight.co.uk/

ioLight YouTube channel https://www.youtube.com/channel/UCo7dLC89D0PUGQsw52R6Iqw

Cambridge Industrial Design http://www.cambridge-industrialdesign.com/

Red Book Productions http://www.redbookp

 


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Monday, 26 June 2017

OEP1 Introduction to the Optimistic Entrepreneur Podcast


Welcome to the Optimistic Entrepreneur Podcast!

 

This Podcast is focused on you the Optimistic Entrepreneur

This short introduction explains how my podcasts have evolved and why I have now launched my third Podcast, the Optimistic Entrepreneur Podcast!

 

Watch out for some great Episodes coming very soon with some great interviews with Entrepreneurs, just like you!

 


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Friday, 8 July 2016

OCI 138 Customer Manipulation with Chloe Thomas


 

Its my great pleasure this week to welcome Chloe Thomas to the Online Courses Insider Show. Chloe is an ecommerce expert and author of the newly published book, Customer Manipulation. Chloe provides a framework to help you to understand where you need to focus your market efforts to have the most impact on your ecommerce business.

 

This Week’s Guest: Chloe Thomas

 

 

In this Episode you will discover:

 

  • Who is Chloe Thomas
  • What is Customer Manipulation and why do it
  • How Chloe described her book – imagining she was drunk
  • What is meant by Manipulation
  • How to understand the Customer Masterplan Model
  • Why you should be doing right now in your business
  • The Six Circles, Five Arrows and Five Stages of the Model
  • What is meant by the “customer conversation”
  • How to attract the right visitors
  • How to understand the three types of marketing
  • Shine a Light Activities – make the world aware that you exist
  • Target Customer Tactics
  • Get Found Tactics – really focused on targeting customers
  • The importance of classifying your marketing
  • How to turn Visitors into Enquirers
  • The importance of strategy in building trust
  • How to get that email sign up
  • How to turn Enquirers into First Time Buyers
  • Turning your Buyers into Repeat Buyers
  • Why its important to get the second purchase ASAP
  • Why upsells and downsells might not work
  • How to decide where to start
  • How to follow Chloe’s recommendation on where to start with your business

 

You can find out more about Chloe and Customer Manipulation

 

https://ecommercemasterplan.com

 

http://customermanipulation.com

 


Check out this episode!

Friday, 1 July 2016

OCI 137 Branding Building: Build and Boost Your Brand with Phil Pallen


Today its my great pleasure to welcome Phil Pallen to the Online Courses Insider Show! Phil was a mesmirising keynote speaker at New Media Europe 2016. Phil is a Brand Expert who helps a very wide range of clients all over the world build and promote their brands.

 

This Week’s Guest: Phil Pallen

 

 

In this Episode you will discover:

 

  • What Brand Building does for you
  • Why bother with Branding
  • Where does Phil start with a new client
  • How Phil combines, Photography, Typography and all the other elements when creating a brand
  • The impact of your audiences’ 3 second attention span
  • What is meant by Sub Branding
  • How Phil uses Iconography as part of the brand building process
  • Some of his most interesting client experiences
  • How Phil combined the letter D, an Elephant and a Coffe Cup for a client
  • Some quick wins to improve your own brand
  • How to get your Avatar right
  • Phil’s book, “Shut Up and Tweet”
  • How to make the most of Social Media platforms
  • Why its important for people to be able to find you
  • Why you should give your social media platforms purpose
  • How Phil uses Snapchat for his business
  • Why Phil believes that Video is going to be incredibly important in the future

 

Examples of Phils’ Branding Mentioned in the Podcast

 

 

 

Find Out More About Phil

 

Twitter: @philpallen

SnapChat: PhilPallen

Website: http://www.philpallen.co

 

You can find Phil’s book: Shut Up and Tweet on Amazon

 

New Media Europe 2016

 

You can get your Virtual Ticket to New Media Europe 2016 by clicking on this link. This is an affiliate link. If you do purchase a ticket, thank you. I will benefit but you will not pay more.


Check out this episode!